There was a time when creating a website was all a company had to do in order to have a strong digital or online presence. Usually, the first question anyone would ask is – “do you have a website?” It’s quite unusual these days for a business, regardless of size, to not have a website. However, a website is no longer enough to effectively and efficiently communicate any service offering within a cluttered media environment to intended demographics. Now, quality traffic must be found and sent to a website or page in order for a strong digital presence to be…
Looking Inward – The Benefits of Understanding Your Own Digital Presence









