Business Archives - Page 5 of 33

February 27, 2019

Identifying Your Unique Advantage in Ecommerce

What do you do for your customers better than anyone else? Why should anyone buy from your ecommerce store rather than the thousands of others offering wares similar to yours? Identifying your unique advantage requires giving some honest consideration to those two questions. Happily though, once you’ve answered the next three questions, the answers to those two will be evident. 1. What Are You Really Selling? Let’s say you use Shopify to sell electronics online. Taken at face value, you’re in business to sell electronics—sure. But then, so are many other people. What is it about the way you sell…

February 25, 2019

Debt Vs. Equity Financing: Pros and Cons for Entrepreneurs

For most entrepreneurs, financing options are limited to either debt or equity. Weighing the two options at each stage makes all the difference between staying afloat or sinking in the ocean of liquidity challenges. We compare the upside and the downside of these financing options to help you make an enlightened decision. On one hand, debt financing for entrepreneurs who are just starting out attracts high, unaffordable interest rates that drive them under. However, equity financing might bring on board an investor who has a different vision for the company, making it an unhappy marriage driven by bad decisions. There…

February 8, 2019

Here’s Why Negotiation Is Vital In Business Growth

All successful leaders understand that when growth plans are set in place, business communication is vital. All that happens around your business and around you revolve around some type of negotiation. All decisions, campaigns and plans of action revolve around negotiations. We basically want the other people to agree to what we say and work with us. This includes bosses, people outside businesses, top management, team members and co-workers. Louis Hernandez Jr showcases the fact that negotiations can only be successful if you know what you do. This is much more complicated than what many think. With this in mind,…

February 8, 2019

Is Middle Management Empowered?

When you are a company leader and you have frustrations because of middle management, the truth is the only person that should be blamed is you. Failure or success of the middle managers always depends on the actions of upper management. In order for middle management staff to do a proper job, the vision, goals and mission of a company have to be understood. German Trujillo Manrique highlights that this is impossible without upper management modeling and guidance. Empowering Middle Management Upper management needs to help middle management to properly fulfill and understand individual role. You want to be sure…

February 8, 2019

Girish Kumar Navani – The Original Mr. Motivator

Prior to starting my own company I worked under the wonderful Girish Kumar Navani, a man who taught me so much about business and someone who really helped to shape my future. One of the greatest attributes which Girish Navani had, and something which I was very happy to learn from him was his ability to motivate the people. We worked in sales at that time which is of course an industry where motivating the workforce is crucial to success. Girish Navani would whip the team up into such a frenzy that they would be ready to run through a…

February 6, 2019

Michelle L Marquez – How to Achieve Your Dreams

Do you have dreams for your life and your career? Are you worried that you may not achieve them? If you are then do not worry as this is perfectly natural and a thought process which most people have. The reason for this fear is because most people do not in fact achieve their dreams, many don’t even get close. With this being said you certainly can achieve your dreams if you have the right approach, just like my good friend Michelle L Marquez. I met Michelle through a group of friends at law school and her dream was to…

January 29, 2019

Essential Tools For B2B Success

While many people who create startups focus on consumer businesses, there are those who choose to service other business needs. If you decide that you’d rather focus on helping another business succeed, there are different tactics that you have to keep in mind. Approaching another company involves more than a retail customer in both strategy and delivery. You have to be prepared to fulfill their needs properly and go above and beyond their expectations or run the risk of losing their business to another company who is chomping at the bit to land more clients. Approaching Prospective Clients When you’re…

January 19, 2019

Unique Ways to Market Your Business

Marketing has become increasingly important to the bottom line of a business. The more effective a marketing strategy is, the greater chances organizations have of increasing their profits and building their audiences. Yet with the increase in startups launched every year and the continuing discoveries of new marketing mediums, standing out from the competition means going beyond the basics. Through the implementation of unique concepts such as these to be discussed below, small businesses have an increased opportunity to stand out and beat out the competition. Record Live Social media platforms have created a more personal approach and platform for…

January 4, 2019

How to Effectively Market Any Business

Are you eager to grow your client base and spread the word regarding your services and products? Are you wondering if you even need to bother with marketing programs when you’re on a shoestring budget? The answer is yes. It’s riskier financially for businesses not to market. Also, there are so many ideas for marketing that are truly cost-effective and ready for you to use in order to increase your revenue. Here are a few. Talk to Clients It’s astounding how much money can be spent in the effort to gather market information and to attract new clients when there…

December 21, 2018

Understanding Real Estate Depreciation As An Investor in the Industry

There are a number of tax advantages accrued to owning a rental real estate. It turns out, many investors don’t understand the tax advantages, such as real estate depreciation. The term real estate depreciation will rarely miss out on real estate investing discussions. What is real estate depreciation? Real estate depreciation refers to an income tax deduction due to depreciation on the value of a property. Essentially, depreciation reduces the amount of income tax paid by a real estate investor. Why is it commonly referred to as “phantom” expense? Well, there is no physical check written hence the term. Investors…

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