Posts Tagged“business”

Trade shows are great place to introduce your business to the world and to gain new clients. Usually, at trade shows, there are lots of different companies present so it is important that your business stands out and attracts some attention. Here are some reasons why you should customize your next trade show display. To be different and unique As mentioned above, trade shows usually have many companies present, having a similar product or service. This means that your display and your company must be unique. By being unique and standing out, attendees will notice you and be interested in…

Is your current business phone system unable to keep up with the increasing demands of your company? While the digital age has ushered in a plethora of choices in terms of communicating with employees and customers, the telephone continues to be a staple in many businesses. Gone are the days when the telephone was only capable of making and accepting calls. Now, you can use a modern phone system that comes with a variety of features that help fuel business growth. These questions should help you choose the right call handling solutions for your company. 1) How many employees need…

Your business is an investment. No matter what kind of business you’re starting, you’ll need some capital to get it going, and in most cases, you’ll go a period of weeks (or months) without generating any revenue. In fact, the average cost of starting a business from scratch is $30,000—and even though there are some business models that can be started with just a few hundred dollars, it’s still important to pay close attention to where your money is going. How much you spend doesn’t matter nearly as much as how you spend it, so it’s important to optimize your…

Starting up your business in a bustling and diverse, metropolitan area like Toronto can be challenging, primarily owing to the sheer amount of competition found in a big city. Businesses are always vying for their clients’ attention. Chances are there is also someone else pursuing similar activities to you that already has a loyal following, that has already taken some necessary steps toward establishing themselves in the same industry. If you’re in an industry that runs off subscribers, like a publishing house for example, your ability to market yourself determines your success almost as heavily as the quality of the…

  Today’s era of connected technology has given rise to the dominance of online marketing and advertising. Advertising space is plentiful and inexpensive, and there are countless inexpensive platforms to harness when promoting the visibility of your brand. By comparison, many traditional marketing and advertising strategies seem almost obsolete. For example, tradeshows cost hundreds to thousands of dollars to attend (not to mention days of prep time and attendance), and on the surface, don’t seem to offer the volume that online marketing can. However, there are some significant advantages to tradeshow marketing that you can’t get with any other medium,…

Ever since the 1980s, companies in the sales industry have been utilizing what is known as a sales personality test to help them determine the best candidates for a given position. These tests have provided transparency and direction to an elusive hiring process that has failed many sales enterprises in the past, leaving them with ill-suited employees – causing wasted time and lost revenue.  However, many managers who haven’t used these tools before are not sure they want to trust a ten-minute test over their own judgement during an interview. While the test can be implemented in addition to an…

No matter who looks at your business, the first thing they will see is obviously your name, which needs to provide an immediate impression of prowess and quality. You may not believe it initially, but the name of your business is one of the most important things imaginable. If you happen to be having a tough time coming up with a decent name, or would just rather trust your company’s headline detail in the hands of professionals, then a Business name generator will be the best way forwards. There are just so many marketing, branding, and online implications that surround…

Just like an individual wants to save as much money as they can on their bills, so does a business. Companies can end up spending quite a bit of money a month for their utility expenses. However, there are ways for businesses to reduce the amount they spend monthly. Before you can understand how companies can become eco-friendly and sustainable, you need to see ways they can reduce their energy usage; you need to see what options are available to lower their utility bills to a reasonable amount. Keep reading for the top six ways for businesses to lower their…

It’s unfortunate that something so insignificant usually has such a large impact, but first impressions tend to set the tone for future interactions in the business world. Are you confident that you’re getting the art of the first impression right? Helpful Tips for a Positive First Impression Whether you want to or not, you form first impressions about everyone you meet. From a blind date to a random stranger on the subway, you can’t stop yourself from forming opinions about people. “In forming those first impressions, we automatically attend to and parse relevant information about somebody, based on how important…

If it were easy, everyone would do it. Working in sales is a challenge, and quotas are provided as a means to push results towards a predetermined goal. If you’re consistently meeting quotas, you’re barely beating the odds. According to CSO Insights, just over half (57.1%) of sales reps hit their goals each year. Fortunately, there are proven ways to put yourself in this majority. Here are some tried and true methods and qualities that can help you achieve sales success and virtually ensure that you will hit your sales quota this quarter. Disciplined Prospecting If you want to make…